Advisory Board

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Assembled for your success

Our Advisory Board exists to strengthen every project with the right perspective commercial, creative, operational, or human. Each member brings decades of experience at the highest levels of their field, ensuring QCC clients benefit from insight that is both globally informed and deeply practical.

Emma Fraser

Emma Fraser is the Founder, Chief Creator & Connector of Fraser Marketing International, a strategic agency specialising in brand, marketing and commercial strategy for hotels and tourism businesses.

Emma Fraser is specialising in brand, marketing and commercial strategy for hotels and tourism businesses. With 25+ years across IHG, Jumeirah, Starwood, Raffles, Rezidor and TFE Hotels, she brings deep expertise in brand positioning, guest experience and commercial performance across APAC, India, Europe and the Middle East. Emma is a member of the Australian Institute of Company Directors and the creator of My AI Whisperer, supporting leaders navigating the future of hospitality in an AI‑driven world.

Robert Williams

Robert is the head of the Sydney office of international law firm Watson Farley & Williams, and leads the firm’s Asia Pacific Hotel & Hospitality Group.

Robert brings nearly three decades of deep sector expertise across Asia Pacific, advising global operators, niche hotel managers, property developers, high‑net‑worth families and leading private equity, fund and sovereign wealth investors. A recognised authority in hotel management agreements and complex cross‑border transactions, he is valued for his commercial clarity, industry relationships and ability to unlock opportunities others miss. Regularly engaged as a speaker and MasterClass host, he is consistently acknowledged as a Global Elite Thought Leader in Hospitality.



Andrew J Richardson MIH

Andrew J Richardson is a hospitality technology and product leader with more than 30 years of experience in hospitality and over 20 years specialising in hospitality technology, digital transformation, and SaaS platform innovation.

Andrew J Richardson is a hospitality technology and product leader with more than 30 years of experience in hospitality and over 20 years specialising in hospitality technology, digital transformation, and SaaS platform innovation. He brings deep expertise across PMS and commercial systems, AI‑enabled operations, financial and tax technology, and scalable platform architecture. Having supported global hotel groups and technology providers, he is recognised for translating emerging technology into practical, commercially valuable solutions for modern hotel operations.




James G Wilkinson

James is the host of the popular TV show 'Wayfarer: An insider's guide to executive travel', which has been broadcast in over 40 countries.

A leading hotel industry advisor, board member and award‑winning travel journalist, James has spent two decades shaping industry insight as Editor‑in‑Chief of HM, the Asia‑Pacific’s most influential hotel media platform. He also serves as Group President of AHICE, the region’s premier hotel investment conference series, overseeing global partnerships, program curation and events that attract more than 10.000 delegates annually. James brings deep sector intelligence, global relationships and a strategic editorial lens that informs decision‑making across the hospitality landscape. James is widely recognised for his ability to connect global hospitality leaders, investors, and luxury travel brands through compelling storytelling, strategic industry insight, and influential media platforms.

Trang Vo

Trang Vo offers 15 years of experience in Vietnam and International real estate markets, mainly focusing on Hotel investment sales in Vietnam and across the APAC region.

With extensive experience in the local market and strong network with regional and international investors, Trang has successfully proved herself to be a trustworthy advisor for well reputed hotel owners in the country, projects she has completed transactions and advised on include: Sheraton Nha Trang Hotel & Sp, Hyatt Regency Da Nang Resort & Spa, KN Cam Ranh, M Gallery Hoi An, Fusion Suites, New Hoi An City, Anantara Mui Ne, Unbound Collection By Hyatt Phu Quoc, La Siesta Hotel & Resort, Regis Bay Da Nang, Citadines Central, Binh Duong, Hanoi Aqua Central, Silverland, Alagon, Silkpath, TMG, Royal Ha Long Hotel, FLC, & TTC hotel chain.

Jonah Roberman

Senior hospitality advisor specialising in food and beverage and strategy, with over three decades of global experience across hotels, resorts, and integrated hospitality platforms.

Jonah Roberman is a senior hospitality advisor specialising in food and beverage and strategy, with over three decades of global experience across hotels, resorts, and integrated hospitality platforms. He advises owners, operators, and investors on F&B development, repositioning, and performance optimisation, drawing on experience with leading global names including Gordon Ramsay, Joël Robuchon, Claridge’s and Rosewood. Known for translating strategy into measurable outcomes, he strengthens asset value through concept strategy, service architecture, capital planning and AI‑enabled operating models.



Nicole Downs

Nicole is the MD at Ovolo Hotels. Nicole is a strategic and people‑focused hospitality executive with over two decades of leadership across Australia and Asia. She offers deep expertise in organisational development, talent strategy, and cultural transformation.

A seasoned hospitality leader, Nicole has spent more than 20 years shaping high‑performing teams and driving organisational capability across Australia and Asia. As Managing Director Australia and Company Director at Ovolo Hotels, she leads culture, performance, and people strategy across multiple regions. Known for authentic, human‑centric leadership, she strengthens culture, elevates capability, and enables sustainable growth. Nicole believes long‑term commercial success is built on empowered teams and meaningful guest experiences.

Ready to tap into world-class expertise?